Video Advertising in social media - we help you! | TopBorn

Video Advertising

Make sure to spread your message with the help of efficient and powerful video advertising.

Text ads have long stood as Kings of the Hill, but now it’s time for the traditional marketing to take a step back and clear the way for video advertising.

It’s proven that video ads catch the consumers attention more than text ads do. That combined with its ability to clarify and convey the message with greater impact makes video ads invaluable.

By posting short video ads on you website or social media, you will create a greater awareness for your brand, and a greater interest in your products and services.

More dividend through video ads

There are still many advertisers who underestimate the effects that can be achieved with the help of video advertising online. This is despite the fact that it has been proven time and time again, video advertising is the strongest form of visual marketing today.

With videos of just 20-30 seconds, you have time to get the attention of the customer, expose your offer and get them to take an active purchase decision. It’s also easier for consumers to absorb and comprehend your message when it’s deliver with sound and moving pictures. In general it only takes them a quarter of a second to register and remember your presence in there stream.

Whether you measure your advertising value by increased brand awareness or increasing sales figures, you will notice clear results and improvements.

A running project

Click the image below for a fitting example of a video ad for social media.

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Five reasons why everyone should try video advertising

Social media is virtually created to bring together lots of people, this is a golden opportunity for advertising. You can reach large numbers of consumers, or choose to target your ads to a specific audience.

  • The range is huge. Your video ads will be able to reach desktops, smartphones and tablets with exactly the same effect.
  • As effective as television ads but much cheaper. Very cost effective marketing given what it generates in value.
  • It’s easy to adapt your video advertising to reach your target audience. Focus on geographic locations, interests, age and behavior to get your message out.
  • You use video advertising in real time. It will keep you right in the middle of the action.
  • Video advertising is a powerful tool in enhancing brand awareness.

Video ads, three crucial seconds

We call it effective advertising. Stats prove that 47% of the videos value lays in its first three seconds, and almost 74% in the first ten seconds. This means that you need to catch your customers interest with a strong start so that they’ll continue to watch. Of course, the longer they watch the more information they get, but even if they only watch for ten seconds, you will have the opportunity to deliver your message and raise awareness about your brand.

At TopBorn we work daily with digital advertising and follows the latest trends closely. With both experience and knowledge, we know what it takes to create explosive video ads. With creativity and commitment, we can give you exactly what you need. Please contact us and let us help you to greater profitability and more effective advertising.

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+46 (0)200-23 80 80
info@topborn.com

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